Inspired by the outdoors. Built for the adventures still to come.
Terra Nova Adventures began with a simple idea: to build an outdoor brand that captures the feeling of getting out there. The anticipation of packing the car. The first glimpse of the sea. The moment you leave a busy week behind and finally have space to breathe.
Based in Devon, we don’t have to look far for inspiration. Our coastline, countryside and open water offer endless reasons to step outside, take a different route and make a day of it. That spirit is what we want to bring to Terra Nova: a sense of possibility, a willingness to explore and an appreciation for the places on our doorstep.
Where the idea took shape
We wanted to create something for people who enjoy the outdoors in their own way. For some, that means an early start and a long walk somewhere unfamiliar. For others, it’s a paddle along the coast, a weekend away with friends or a few hours on the beach with no particular plan.
There’s room for all of it here.
We’re drawn to the adventures that fit into real life—the ones planned weeks ahead and the ones that begin with, “Shall we just go?” The days when the weather surprises you, the scenic route takes longer than expected and you come home tired, windswept and glad you made the effort.
Those are the moments we have in mind as we build Terra Nova.
Bringing Terra Nova to life
Behind the brand are Gareth, our Owner, and Emma, our Head of Operations. Together, we bring business experience, practical thinking and plenty of ideas about what Terra Nova could become.
Gareth’s love of adventure helps shape the vision, while Emma brings the organisation and attention to detail that turn ideas into progress. Building the brand means working through everything from product samples and supplier conversations to designs, website pages and the small details that make the range feel like Terra Nova.
Our focus is on bringing together clothing and outdoor essentials with a useful place in your day: comfortable layers to reach for, bags to pack for the weekend and gear to take along to the coast. As the collection develops, we want feedback from the people using it to help guide what comes next.
Here’s to making plans, taking the scenic route and seeing what’s out there.
Our Journey
Our Commitment
At Terra Nova Adventures, we want to help you make more time for the moments that matter—fresh air, salt water, new places and good company. From a spontaneous beach trip to a weekend exploring further afield, our aim is to bring together clothing and gear that earn their place in your adventures.
Thoughtful choices. Practical purpose.
We’re building our range around comfort, useful details and designs you’ll want to reach for again. As we grow, we’re committed to asking the right questions, listening to feedback and making considered decisions about the products we offer.
Real people. Honest service.
Behind Terra Nova is a hands-on team who care about what we’re creating and the people choosing it. We believe in clear product information, straightforward communication and treating customers with the attention and respect we’d expect ourselves.
Respect for the places we enjoy.
Our coastlines, countryside and waterways are what make these adventures possible. We want to encourage responsible exploring, leaving places as we find them and getting involved in practical action, including local beach cleans. We’re still at the beginning of our journey, and we’ll be honest about our progress as we learn and improve.
Whether you’re finding your feet outdoors or already planning your next escape, you’re welcome here.
The People Behind Terra Nova
Gareth Hughes
FOUNDER
Emma Mills
Gareth brings the vision and commercial drive behind Terra Nova Adventures, fuelled by his own love of adventure and the outdoors. For him, getting outside is a chance to switch off, explore somewhere new and make memories along the way. That enthusiasm sits at the heart of the brand, helping shape a collection inspired by coastal days, weekend escapes and everyday adventures.
HEAD OF OPERATIONS
Emma brings the ideas, people and details together. With a background in business management and operations, she helps turn Terra Nova’s plans into progress, from coordinating suppliers and developing the website to bringing the product range to life. Her approach is hands-on and straightforward, with a focus on creating a brand that feels welcoming, considered and easy to shop.
Our Values
Quality Gear
We rigorously test every product to ensure it stands up to the toughest outdoor conditions.
Safety First
Providing the knowledge and equipment needed for a secure and confident exploration experience.
Respect Nature
We champion environmental stewardship to preserve the beautiful wild places we love to discover.
Connect with Us
Have a question about gear or planning your next adventure? Reach out and we’ll help.